Did you know that simple seo mistakes will not only damages your search engine ranking, but they could also stop you getting indexed by google!
1. Targeting the wrong keywords
We mentioned in the 10 simple seo tips the importance of keyword research. If you choose the wrong keywords, you could be off to a non starter. You must research which keywords are best for your website. Choose keywords that describe your website and make sure they are keywords visitors are likely to type in the search bar.
2. Forgetting the title tag
This is a common one beginner forget about. If your pages do not have individual descriptive titles, how will google or searches know what your page is about?
3. Too much flash
Googles bots do not read flash when they scan your site. If you want to use flash you must also use html mark up. FLash may look good but google is not too keen on it.
4. Back link spamming
A mistake that too many webmasters are making. Link farms are a no no. Google loves quality back links. Not a mass exchange of random links. Concentrate on getting quality, high pr, targeted links.
5. Keyword stuffing
Your content must make sense. Do not stuff your content full of keywords that have no relevance to your sentence. This will get you penalized in a flash.
6. Keyword density too high
It is important to scatter your keywords throughout your content, but you must keep the density below 5% to avoid being seen as spam.
7. Using duplicate content
Don't even think about it. Not only will you face legal action but copying content and putting it on your website serves no purpose whatsoever. Duplicate content is a way of getting your website sand boxed by google, and as for your seo campaign ...forget it.
8. Poor navigation
All your links and your navigation must be clean and unbroken. Not only do your visitors have to be able to find their way around your site, but googles bots have to also.
9. Using only images for your headers
Images look good, especially for your websites branding. But the headers is the first thing google bots see, and they cannot read images. H1 and H2 headers are important so add these to your headers also.
10. Using unreliable hosting
This is one you probably wont find in other seo mistake articles, but when i write i write from experience and knowledge. Trust me, having an unreliable server and hosting will kill your campaign. Going down all the time, loading slow, how can your visitors or search engine spiders be expected to cope with this? What if google crawls your website at the same time your server is down? Catastrophe!
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